If you’re searching for a hotel motel for sale in Florida, 2025 offers some of the best investment conditions in years. Whether you’re an experienced investor or just beginning your journey into commercial real estate, buying a hotel or motel in the Sunshine State can be a strategic move—if you know where to look and what to expect.
Why Florida Is a Hotspot for Hotel and Motel Investments
Florida continues to lead the U.S. in domestic tourism and remains a magnet for international visitors. According to the U.S. Travel Association, domestic leisure travel in 2025 remains strong, with Florida ranking as one of the top-performing states for hotel demand and visitor spending.
Cities like Miami, Orlando, Tampa, and Jacksonville consistently report high occupancy rates, while lesser-known destinations like Fort Myers, Sarasota, and Gainesville are gaining investor attention.
Hospitality assets in Florida benefit from:
- Year-round tourism and strong seasonal surges
- Favorable tax climate with no state income tax
- A growing population and infrastructure investments
In short, Florida’s economy supports both short-term cash flow and long-term property appreciation—two key metrics for any serious investor.
Types of Hotel and Motel Properties for Sale
From luxury waterfront resorts to affordable roadside motels, the Florida market offers a variety of opportunities:
- Boutique hotels in walkable downtowns
- Franchise-branded motels near highways and airports
- Mixed-use hospitality properties with retail or restaurant components
- Renovation opportunities in up-and-coming neighborhoods
Whether your focus is yield, location, or repositioning potential, there’s likely a deal that aligns with your investment strategy.
Trends Shaping the 2025 Hospitality Market
Short-Term Rentals Are Creating Pressure
Investors are seeking traditional hotels and motels as alternatives to managing dozens of STR units. Branded motels with centralized operations are becoming attractive again.
Value-Add Opportunities
Motels with dated amenities and basic infrastructure are being upgraded into trendy lodgings with modern decor, solar panels, and contactless check-in systems.
Financing Remains Available
Despite tighter capital markets, hospitality properties in Florida are still qualifying for competitive loan products, particularly SBA 504 and 7(a) loans.
Secondary Markets Are Gaining Steam
Beyond Miami and Orlando, locations like Ocala, Lakeland, and Cape Coral are becoming viable markets with lower entry points and growing tourism ecosystems.
How to Find the Right Hotel or Motel Property
While public platforms exist, off-market opportunities are where the best margins lie. Partnering with a commercial real estate advisor who specializes in hospitality assets can give you access to:
- Pre-market or exclusive listings
- Accurate property valuations and projections
- Legal and zoning guidance for hospitality use
At GoCommercial, we help clients find and evaluate hotel motel for sale in Florida with a tailored approach that combines market insight, due diligence, and negotiation strategy.
What Buyers Should Know Before Investing
Before closing on a hotel or motel, be sure to assess:
- Zoning and land use regulations
- Property condition and capital expenditures needed
- Licensing, operational permits, and local STR restrictions
- Revenue history and future NOI potential
You’ll also want to compare investment types—whether hospitality, industrial, or mixed-use—to ensure your capital is placed where it will perform best. Our recent article on industrial property for sale in Florida can help clarify those comparisons.
Where Are the Best Places to Invest?
Florida’s top-performing cities for hospitality investments in 2025 include:
- Orlando: Year-round theme park tourism
- Miami: Luxury and international travel demand
- Tampa: Convention center growth and sports tourism
- Naples and Sarasota: Upscale coastal draw for boomers and retirees
For a closer look at market metrics and buyer interest, see our detailed guide to commercial real estate in Miami or browse our overview of commercial properties in Florida for 2025.
What Is the Average Cost of a Hotel or Motel in Florida?
Prices vary by location, brand, and condition, but in 2025:
- Budget motels in secondary markets start around $1.5M
- Franchise hotels in prime locations can exceed $10M
- Value-add properties often range between $3M–$6M
Working with a buyer-focused advisor helps you uncover value that may not be obvious on listing platforms.
What is the best way to find a hotel or motel for sale in Florida?
The best way is to partner with a specialized commercial real estate firm that offers access to off-market listings and provides full support with valuation, negotiation, and closing.
Final Thoughts
Buying a hotel or motel in Florida is more than just a real estate transaction—it’s a business decision. With the right strategy, market timing, and support, it can become a powerful long-term investment that delivers both income and equity.
Ready to explore opportunities? Contact GoCommercial today to begin your personalized search for hotel and motel properties for sale in Florida.
